[Free eBook] Email Marketing In The Insurance World
It's vitally important that agencies maintain contact with their current clients and prospects, but it can be a daunting task without the right tools. Agencies should be utilizing email marketing to aid in this. Email marketing, or campaigns, can be used by agencies to send out mass announcements like product rate changes, open enrollment announcements, and product/carrier updates. They can also utilize automated email campaigns to send out messages based on triggers like E&O/license expiration, birthdays, and policy renewal dates. Learn more about what email marketing can do for your agency with this free eBook.
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This eBook can serve as your essential guide to setting up and implementing a successful email marketing program at your insurance agency. Real examples and ideas are included as well as best practices and tips on making awesome emails.