Webinar presented by Steve Anderson
Email marketing is dead...right?
Steve Anderson, the leading authority on insurance technology, productivity and profitability, argues otherwise in this online presentation. Learn how insurance agencies can (and should) use email marketing to quickly deliver their communication, track the ROI, save money and increase their reach.
What should an insurance agency send?
Steve will discuss a wide variety of options for sending to your email list including some unique ideas outside of the typical newsletter.
How should you actually send your emails...Outlook? Gmail?
Depending on the size of your list there are a few pieces of technology for sending your emails that Steve will recommend.
You need a list to actually send to...
Steve will share his best tips and advice for building an email list, increasing sign-ups, and even segmenting your list for the best possible engagement.
Presenter: Steve Anderson
Steve Anderson provides information to insurance agents about how they can use technology to increase revenue and/or reduce expenses. He speaks professionally to hundreds of agents each year at National Alliance events and at many state association conventions and technology forums on the future of technology, the social web, and how insurance agencies can establish their internet presence. He has authored many articles that have appeared in virtually every insurance industry publication. He has over 30 years experience in the insurance community.